Part of building your online presence, whether you’re an author, business owner, consultant, speaker or even an astronaut, is to keep it flowing with interesting content.
It’s all well and good to set up your profiles on each of the hot social networks out there, but then what do you do with them?
This topic came up recently in a Facebook group I’m part of, so I thought I’d share with my readers some of the tools and techniques I use to keep content flowing smoothly, even when my schedule is choppy.
Keep in mind that every social network has a different posting etiquette. Twitter, with its speed, requires more posts in a day to remain visible and relevant than, say, Facebook (although there are some studies that show that’s beginning to change to combat Facebook’s reticence to share page posts).
So, the tools I use are configured in such a way to ensure that I’m posting to the appropriate network at a pace and on a schedule that suits that social network.
That said, here are 5 tools and techniques I use for maintaining a flow of content for my followers. [Read more…]
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